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Logo design competition

Logo design competition

28Mar5th May 2015 By Istvan

We have a DESIGNERS COMPETITION open – for the best design of Cutty Sark 2Sail LOGO.
We are working in partnership with designcrowd.com to achieve this

It’s a competition open to everyone  – welcome!

The conditions

For the FASTEST SAILING SHIP in her time (1869), an exact replica of the famous tea-clipper.

We  need a logo. It must be an attractive symbol, energetic, modern, dynamic, young-adventurous-people oriented. Present the name Cutty Sark 2Sail as a play-of-words (this is a second Cutty Sark ship).

Our Organization is a UK registered international charitable Foundation called Cutty Sark 2Sail. Our motto is “Where there’s a will there’s a way” (if possible, include it in the Logo). We are going to build an exact copy of the famous tea-clipper Cutty Sark, and sail her around the globe as a sail-training and cargo ship, carrying traditional cargoes under sail only.

The name Cutty Sark 2Sail will allow for playing around the modern way of writing SMS: 2Sail = to sail. Important – the original (First) clipper is existing as a stationary museum in Greenwich, so we are building the Second ship Cutty Sark. So the digit “2” should play an important visual role in written name. People should see our logo as The Second Cutty Sark. Cutty Sark was the nickname given to the a young and beautiful witch, Nannie Dee. A character from the famous poem of Robert Burns.  A young beautiful witch could be the theme for the new logo, as well as the sailing ship.
We need to be careful  NOT TO REPEAT or closely resemble any of the existing logos related to Cutty Sark (make your search with the words Cutty Sark here https://www.ipo.gov.uk/tmtext.htm ). We want our logo to be quite different to other tall-ships logos.

Our mission and values are described in the attached files. Out target audience are young (18-35) successful people. They are quite independent, open-minded, looking for new experience and adventures.
We want to attract volunteers from many countries as the builders of the Clipper, and later as her sailors. So we expect your logo design to be attractive for young independent professionals .

We will use this logo on all sorts of media: web-site and Facebook pages, videos, company stationery, souvenirs, t-shirts etc.
When the ship is completed, she will sail with traditional cargo (tea) across the oceans. Our logo will be printed on exclusive tea packages, delivered in a traditional and environmentally-friendly way.

We do not set any limits regarding what the Logo should look like. It might be an image of sails or sailing ship, or it might not. Its up to you. Please study our files, mission and values, have a look at the attached picture of sailing ships, which inspired us.  You will see – there are many dimensions to what we are doing. We would expect your skill and fantasy to create an image with many dimensions/levels of understanding.

We wish you success in this competition :)
Second place will get a PRIZE too!

More detailed description can be found here: http://jobs.designcrowd.com/job.aspx?id=1050755

THE PRIZE is money and publicity – we will promote the winner in all our media.

Posted in Blog Tagged competition, design, help, logo, prize, support Leave a comment

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